![]() Founded in 2016, Douyin had overtaken its imminent rival Kuaishou (Kwai) as China’s top short video app within four years. ![]() ByteDance’s Douyin, which TikTok was cloned from, is one of the key players in the Chinese short video arena. ![]() The rise of short video entertainment is another important trend in the world’s most populous country, especially in rural regions. In fact, many companies also use this "super app" to advertise their brands, and its business version Wecom to communicate internally. In general, most WeChat users spent at least 10 minutes per day on the app. ![]() WeChat users are from various age groups from teenagers to old adults. From mobile payment and taxi-hailing to making appointments and holiday planning, it provides almost everything to every mobile user in China. WeChat is a multi-functional app beyond messaging and social networking. What makes WeChat so attractive to users? ![]() Three of the top ten spots were occupied by online shopping and payment apps – Taobao, Alipay, and Pinduoduo. Its older sibling QQ was the third placeholder with about 750 million MAUs. In December 2022, Tencent’s instant messenger service WeChat remained the most popular mobile app in China with around 1.01 billion monthly active users (MAUs). Leading apps in China 2022, by monthly active users ![]()
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